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Upgrading to digital TV -- Phase 2

My dear grandma has had the same TV for at least the past 25 years -- as long ago as I can remember -- and it is so blurry that it hurts my eyes to look at it. She tapes her soaps everyday on a VCR, and scoffs at the idea of a new TV and a Tivo. She rarely uses her cell phone, which she has only for emergencies, and doesn't know how to change the ringtone (which I used to my great amusement a few years back by uploading 'SexyBack' by JT onto it).

She, I suppose, is the target audience for the federal govt's $1.5B campaign letting folks know their TVs won't work as of Feb. 2009 unless they upgrade to a new TV (gasp) or buy a fancy new converter box for good ol' bunny ears due to the switch from analog to digital TV signals.

Leave it to the gov't to waste billions of dollars overcomplicating a simple idea. I mean, perhaps it's that I don't fully understand the technical concept that, much like the switch from black-and-white to color programming nearly 50 years ago, older TVs that use an antenna to pull down and translate TV signals will no longer function when that over-air method of transmitting the signals is turned off and replaced by a wired digital signal that more efficiently transmits the same information using 1s and 0s to streamline the industry and improve picture clarity and viewer experience.

No... no, I think I understand the concept fine. It's the idea that $1.5 B needs to be spent to inform the public of the switch. Now, granted, some of that money is going into a discount program in the form of gov't issued coupons to help these analog folks buy a special converter to plug into the ol' TV boxes so they can still tune into Nick at Nite.

But that still seems like a lot of money, doesn't it, to simply tell people, 'Hey, before you get your bunny ears in a twist, better upgrade the TV, k?' So, in the interest of saving the gov't a bit of money, let's all do the feds a favor and inform everyone we know with analog TVs older than dust of the Feb. 2009 switch -- it's your duty as a geek to help out the technologically impaired.

I'll take the first step and ring up my grams... 'I'm bringing sexy back... you other boys don't know how to act... '

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“Upgrading to digital TV -- Phase 2”